About us

Team building Zeitz Museum

Established March 2010 in Cape Town, GAPdesign is a design-led, brand communication studio focusing on positive, measurable outcomes.

We believe in the transformative power of good design and its ability to simplify communication to convert audiences.

Our team acts as an outsourced creative department for your company, exceeding expectations that result in relationships that stand the test of time.

Our Values

  • Eco- and socially conscious  
  • Passionate
  • We like to keep things simple
  • Honest
  • Respectful
  • We deliver on our promises
  • We aim to exceed expectations

– Our journey

 

GAPdesign started in 2010 as a freelance service to bridge the GAP between design demand and design offering for busy publication houses. The high demand soon led to appointing GAP’s own employees. Due to the very agile nature of the design industry, GAP had to adjust to these needs and widened our offering, which by now was for our own clients, in our current studio in Woodstock. Today we service young and mature brands with once-off or recurring brand communication, tailored to each specific audience.

– Our aim

 

We strive to empower brands to drive positive change through custom designed,  visual content.

Our design process

01. Way of Working

Our favourite way of working with organisations is through an ongoing retainer relationship.Not only does this offer clients a reduced rate, but this close working relationship also allows us to provide the best strategic advice. All our services are available on retainer

02. FREE CONSULTATION

A free consultation gives us the opportunity to determine your business goals, vision/mission, values, competing brands and the intended audience.

03. STRATEGIES

After you’ve accepted the quote, we start our research into the creative brief. This drives the process and gives us a clear focus on how to solve your challenge.

04. DEVELOP

Having chosen the best solution for your brand, we design/develop the final project, ready for presentation, using industry standard software and practices to achieve the best result.

05. IMPLEMENT

Clear timelines will allow for ample feedback from your side which we have by this phase, has successfully evolved and are now ready to either launch your online project of send it off to printers.

06. ANALYZE

After a project has successfully been signed-off by a client, we do an internal analysis to make sure we make optimal use of all opportunities to further internal working methodologies.

01. Way of Working

Our favourite way of working with organisations is through an ongoing retainer relationship.Not only does this offer clients a reduced rate, but this close working relationship also allows us to provide the best strategic advice. All our services are available on retainer

02. FREE CONSULTATION

A free consultation gives us the opportunity to determine your business goals, vision/mission, values, competing brands and the intended audience.

03. STRATEGIES

After you’ve accepted the quote, we start our research into the creative brief. This drives the process and gives us a clear focus on how to solve your challenge.

04. DEVELOP

Having chosen the best solution for your brand, we design/develop the final project, ready for presentation, using industry standard software and practices to achieve the best result.

05. IMPLEMENT

Clear timelines will allow for ample feedback from your side which we have by this phase, has successfully evolved and are now ready to either launch your online project of send it off to printers.

06. ANALYZE

After a project has successfully been signed-off by a client, we do an internal analysis to make sure we make optimal use of all opportunities to further internal working methodologies.